Invest In Your Strengths,

Improve Your Performance

Are you knocking it out of the park at work?

Do words like easy, natural, and in the zone come to mind when you think about your day? If you’re hesitating to confidently say yes, you’re not alone. Unfortunately, only 32.5% of employees are engaged at work in the United States. Follow Your Strengths is on a mission to change that number.

We offer employee engagement consulting, team-building training, and strengths coaching that delivers significant, positive, and lasting outcomes. Ready to take things up a notch?  If your team or organization is looking for improvements in:


  •  Communication
  •  Collaboration
  •  Performance Management
  •  Rewards and Recognition
  •  Employee Engagement


Follow Your Strengths will be there guiding and motivating you at every step of your strengths journey.



We leverage Gallup’s Clifton StrengthsFinder® assessment in our training and coaching services.  With hundreds of assessments available, why land on this one?  Because it’s:

  • Powerful
  • Positive
  • Performance-driven and based on
  • Proven research

Gallup’s Clifton StrengthsFinder®  is an online assessment which measures an individual’s talents and can serve as a tool for understanding where the greatest potential for building strengths exists. It was developed from the proven notion that people succeed when they focus on what they do best. More than 13 million people globally have benefited from the knowledge gained from discovering their StrengthsFinder®  results. The book, StrengthsFinder 2.0, is based on the assessment and was Amazon’s bestselling book of 2013 and has been a Wall Street Journal, Businessweek, and USA Today bestseller.  But don’t just take our word for it, hear what our clients have to say:



Engaged teams experience lower turnover and absenteeism in addition to higher customer ratings, productivity, and profitability. We’ll help you measure your team’s engagement using Gallup’s Q12 Engagement Survey, develop an action plan, and monitor progress to improve performance.



Teams are the backbone of successful organizations, small and large. Our performance-driven approach helps teams increase collaboration and cohesiveness, while focusing on desired business outcomes. Traci leads teams to success on their strengths journey.


Strengths Coaching

Traci coaches individuals, teams, and organizational leaders to understand their talents, invest time in development, and manage around weaknesses. The coaching style is tailored to the individual in an educational, inquisitive, and supportive style.



Many companies, nonprofits, community organizations and boards are interested in learning more about employee engagement, strengths-based development, and why these things matter in performance. Traci delivers tailored, engaging presentations.

Our Clients

Phone Phone: 319-883-6092

email Email:

address Address: 1957 Falcon Ridge; Waterloo, IA  50701